Kerala, the state almost synonymous with the word ‘Ayurveda’, is now all set to reap the benefits of Ayurveda through health tourism. The reason for this is the popularity of Ayurvedic treatments and the manner in which Kerala is marketing Ayurveda in medical tourism. The genesis In the 1950s, Kerala had a state hospitality department. [...]

Growth of Medical Tourism in Kerala : Kerala has become the global health leader and is renowned as the most popular destination for the medical tourists. Medical Tourism is Kerala growing at the rate of 30 percent each year. Kerala offer high quality, world class health treatment at only 20 percent of the cost of [...]